|
|||||
Introduction
to Cultural Anthropology
SOC401
VU
Lesson
06
METHODS
IN CULTURAL ANTHROPOLOGY
(continued)
Participant
Observation
Anthropologists
use this technique more
extensively and frequently
than other social
scientists. Participant
Observation
means becoming involved in the culture
under study while making systematic
observations
about
what goes on in it.
Guidelines
for Participant Observation
Fieldwork
Before
approaching the field, it is advisable to
obtain clearance from all
appropriate levels of the
political/administrative
hierarchy. Local people at the grassroots level know
their own culture better
than
anyone
else and their views
need to be given due
respect.
Advantages
of Participant Observation
It
allows distinguishing between what people
say they do and what they actually
do. The greater the
cultural
immersion
is, the greater is the authenticity of
cultural data. It allows observation of
non-verbal behavior as
well.
Disadvantages
of Participant Observation
There
are problems of recording observations
while using this technique.
The technique has an
intrusive
effect
on subject of study. Also, a smaller
sample size is obtained through this
technique than through
other
techniques
and the data obtained is hard to code or
categorize, making standardized
comparisons difficult.
Interviewing
Enables
collection of information on what people
think or feel (attitudinal
data) as
well as what they do
(behavioral
data).
Ethnographic
interviews are often used
alongside other data gathering
techniques.
Structured
and Unstructured Interviews
In
structured interviews, interviewers ask
respondents exactly the same
set of questions, in the
same
sequence.
Unstructured
interviews involve a minimum of control,
with the subject answering
open-ended questions in
their
own words.
Guidelines
for Researchers
To
minimize distortions in collected data,
researchers can check the
validity of their findings by
either
asking
cross check information given by
respondents or repeat the same question
at a later time.
It
is important to frame the questions
neutrally. Instead of asking "You
don't smoke, do you?" ask
"Do you
smoke?"
Census
Taking
Collecting
basic demographic data at the
initial stages of fieldwork is the
least intrusive manner to
begin
investigating
the state of a given community.
15
Introduction
to Cultural Anthropology
SOC401
VU
Document
Analysis
Documentary
analysis of administrative records,
newspapers and even popular
culture like song lyrics
or
nursery
rhymes is often surprisingly revealing
about the circumstances,
aspirations and values of
different
people.
Genealogies
Mapping
relations of informants, particularly in small-scale
societies is very revealing, since they
tend to
interact
more closely with their
families than people in more complex
societies, which have a
greater
number
of institutions and
professionals.
Photography
Cameras
and video recorders allow
researchers to see without fatigue,
without being selective and
provide a
lasting
record of cultural events and
physical surroundings. Some local
communities, however, can object
to
the
use of cameras due to their
conservative values or they consider it
an intrusion on their privacy.
Choosing
a Technique
Choice
of technique depends on the problem being
studied. Choice of a technique also
depends on the
receptiveness
of the community in question, to a particular
technique. For example, if a given
community
does
not allow the anthropologist
undertaking research to use
cameras, the researcher will
have to respect
the
wishes of the community in question and document
descriptions of relevant events instead
of being able
to
take a photograph, by which this
information could have been
captured more easily.
Undertaking
Cross-Cultural Comparisons
For
undertaking such comparisons, particular
with the help of statistics, the
following issues
deserve
attention:
·
Quality
of data being compared must be
consistent and based on the
same methodology
(information
based on interviews conducted in one
culture cannot be compared with
information
obtained
from questionnaires in another
culture)
·
Units
of analysis must be comparable, it's
not possible to compare
different levels of social
systems
(a
village cannot be compared to a city for
example)
·
Contrasting
cultural traits out of context from
their remaining culture is problematic but
useful in
identifying
similarities across different
cultures (which is an important objective
for cultural
anthropology)
Useful
Terms
Attitudinal:
based
on how people think or feel about
something
Receptiveness:
response
to a particular action
Participation:
being a
part of something
Perspective:
point
of view
Cultural
traits: particular
features of a culture
Cross-cultural:
comparison
of differences between
cultures
Suggested
Readings
Students
are advised to read the
following chapters to develop a better understanding
of the various
principals
highlighted in this hand-out:
16
Introduction
to Cultural Anthropology
SOC401
VU
Chapter
5 in `Cultural
Anthropology: An Applied Perspective' by
Ferrarro and/or Chapter 14
and 28 in `Anthropology'
by
Ember and
Pergrine
Internet
Resources
In
addition to reading from the
textbook, please visit the
following website for this
lecture:
Cultural
Anthropology: Methods
http://www.qvctc.commnet.edu/brian/methods.html
Use
the hyperlinks on the above website to
read up on the following Methods of
Research in Cultural
Anthropology
for today's lecture:
Participant
observation
Survey
research
Interviews
(Document
Analysis)
Archival
research
Media
analysis
Historical
analysis
17
Table of Contents:
|
|||||