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Organizational
Psychology (PSY510)
VU
Lesson
27
COMMUNICATION
(Part
I)
Communication
can be defined as the use of
symbols to transfer information.
Communication is a social
process
in which two or more parties
exchange information and
share meaning. Communication has
been
studies
from many perspectives.
Research shows that 44% of
managerial effectiveness comes
from routine
communication.
Organizational communication may be defined as
all the patterns, networks and
systems of
communication
within an organization.
Good
communication is often erroneously
defined by the communicator as agreement
with the message
instead
of clear understanding of the message. If
someone disagrees with us,
many of us assume that
the
person
just did not fully
understand our position. In
other words, many of us
define good communication
as
having someone accept our
views. But anyone can
clearly understand what we mean
and just not agree
with
what we say. In fact, many
times when a conflict has
gone on a long time, people will
say it is because
the
parties are not communicating
effectively. This assumption reflects the
tendency to think that
effective
communication
equals agreement, which is
not true.
Historical
Background
Henry
Fayol's Contribution
Henry
Fayol gave a detailed analysis of and
solution to communication problem.
According to him,
formal
channels
of communication in the organization cause the communication to be
slow and distorted. If
there
are
a number of channels and steps
between the top management
and the frontline managers,
the
information
emanating for the frontline
managers would become highly
distorted when it reaches the
top
management,
i.e. only if the information
actually reaches the addressee.
Therefore, according to Fayol,
formal
channels of communication in organizations should
not be followed in an organization
but
"gangplank"
should be allowed. Gangplank literally
means a plank or a board used
for boarding or
disembarking
from a ship. In the context of
communication, gangplank, as used by Fayol
refers to the
ability
of the members of the organization to bypass
all formal channels of communication
and use the
plank
to reach any level of authority in
order to convey the information
exactly as it is intended. In
other
words,
it the situation where anyone
talks to anyone else without
regard to status, position or
rank.
Chester
Barnard's Contribution
Chester
Irving Barnard (18861961) was a
telecommunications executive and
author of Functions of the
Executive,
an influential 20th century
management book, in which
Barnard presented a theory
of
organization
and the functions of executives in
organizations.
Two
of his theories are particularly
interesting: the theory of authority and
the theory of incentives. Both
are
seen
in the context of a communication system
that should be based in some
essential rules:
Chester
Barnard: Believed that communication
shapes the form and internal
economy of an organization.
He
lists 6 factors which facilitate
communication:
1.
Channels should be known to
all
It
means that whatever channels
of communication exist within the organization,
all members of
the
organization should have an idea about
them. They should be clearly communicated
to the
members
and the members should know
how to approach the channels
and use them.
2.
Definite channels available to
everyone
Further,
channels of communication within an organization
should not be restricted to
some
people
only, i.e. formal channels
of communication should be available to everyone in
order to
ensure
effective communication.
3.
Line should be direct and short
The
communication channels should ensure that
the line of communication is short and
the
communication
is direct between the sender and the
receiver.
4.
Competent persons should hold communication
channels
Communication
channels should be handled by competent people who
have the ability to maintain
the
integrity of the information and
are aware of the worth of
information which they
are
communicating.
They should be experts in the
field.
5.
Lines should not be interrupted
during the functioning of
organizations
95
Organizational
Psychology (PSY510)
VU
The
line of communication should be such that
any functioning of the organization should
not
distort
the communication or the channel itself.
6.
Communication should be authenticated
Communication
in the organization should be authentic and should
convey information which
is
true
and dependable. Fake
information should be ruled out. In
other words, the integrity
of
communication
should be maintained.
According
to Barnard, what makes a communication
authoritative rests on the subordinate rather
than in
the
boss. Thus, he takes a
perspective that was very
unusual at that time. One might
say that managers
should
treat workers respectfully and competently to
obtain authority.
Modern
View
The
modern model of communication can be understood by
considering the continuum model of
communication.
According to this model, there are
two types of communications,
both representing
continuums
of communication options.
Informal-Formal
Communication
within an organization is often described
as formal or informal. Formal
communication
refers
to communication that follows the
official chain of command or is
part of the communication
required
to do one's job. For
example, when a manger asks an
employee to complete a task, he or
she is
communicating
formally. So is the employee who
brings a problem to the attention of
his or her manager.
Any
communication that takes place
within prescribed organizational work
arrangements would be
classified
as formal.
Informal
communication is organizational communication that is
not defined by organization's
structural
hierarchy.
When employees talk with
each other in the lunch
room, as they bass in hallways, or as
they are
working
out at the company exercise
facility, that is informal communication.
Employees form friendships
and
communicate with each other.
The informal communication systems
fulfill two purposes
in
organizations:
·
It
permits employees to satisfy
their need for social
interaction, and
·
it
can improve an organization's performance
by creating alternative, and frequently
faster and
more
efficient, channels of
communication.
Humanistic-Mechanistic
Humanistic
and Mechanistic model of communication represents
another continuum of communication.
Communication
in organization may be humanistic when it is done by
the members of the organization,
i.e.
verbal
communication during meetings, informal
verbal communication, formal verbal communication
etc.
On
the other hand, communication may be
called mechanistic when is done through
machines such as the
computer
or fax machine. Emailing, voice
recording, messaging, etc. are
examples of mechanistic
communication.
Communication
Technology
Technology,
and more specifically
information technology, has radically
changed the way organizational
members
communicate. For example, it
has significantly improved a manager's
ability to monitor
individual
or
team performance, it has allowed
employees to have more
complete information to make
faster
decisions,
and it has provided
employees with more
opportunities to collaborate and shore
information.
Management
Information System
(Mis)
It
may also be understood as exchange of
information done by computers. Management
Information
Systems
(MIS) is a general name for
the academic discipline covering the application of
people,
technologies,
and procedures -- collectively called the
information system -- to solve
business problems.
MIS
are distinct from regular
information systems in that they
are used to analyze other
information
systems
applied in operational activities in the organization. Academically, the term is
commonly used to
refer
to the group of information management
methods tied to the automation or support
of human
decision
making, e.g. Decision Support Systems,
Expert systems, and Executive
information systems.
MIS
has
greatly improved organizational
communication.
Telecommunication
Technology (TT)
Telecommunication
may be defined as communication over a
distance by circuits using
cable, fiber optics,
satellites,
radio etc. In the context of
organizational communication, telecommunication technology is
the
use
of telecommunication for exchange of
information. In other words it is the
exchange of information
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Organizational
Psychology (PSY510)
VU
through
telephone, television and Email. Organizational
members may make use of this
technology to
quickly
and efficiently
communicate.
Non-Verbal
Communication
Also
called silent language, paralanguage,
facial expression, space
utilization (characteristics of
environment),
Body language, (voices
quality, oh, oh, um,
laugh, etc.). Nonverbal communication
includes
all
the elements associated with
human communication that are
not expressed orally or in
writing.
Sometimes
it conveys more meaning that
words. Human elements include
facial expressions and
physical
movements,
both conscious and
unconscious. Physical movements
and "body language" are
also highly
expressive
human elements. Body
language includes both
actual movement and body positions
during
communication.
The handshake is a common form of
body language. Other
examples include making eye
contact,
which expresses a willingness to
communicate; sitting of the edge of a
chair, which may indicate
nervousness
or anxiety; and sitting back
with arms folded, which
may convey an unwillingness to
continue
the
discussion. Environmental elements
such as buildings, office space,
and furniture can also
convey
messages.
A spacious office, expensive
draperies, plush carpeting and
elegant furniture can combine
to
remind
employees or visitors that they are in
the office of the president and the
CEO of the firm. The
physical
setting can also be instrumental in the
development of communication networks, because
a
centrally
located person can more
easily control the flow of
task related
information.
How
to improve non-verbal communication
(3)
Three
key points can be defined to
improve non-verbal communication:
Look
at the whole situation
When
the non-verbal behavior of a person is an
emotional response, it is reflection of
what is going on
within
his or her mind or what sort of a
situation he or she is in. It can
therefore be use to better
understand
the person's non-verbal
behavior.
Note
Discrepancy between Verbal and Non-Verbal
Language
Often
non-verbal signals show that
the verbal communication is not accurate or the
information provider is
either
hiding something or
lying.
Note
Subtleties
It
is important to note the subtleties or
hidden motives. A genuine or
fake smile by be discovered
to
improve
non-verbal communication.
Cultural
differences play an important part in
body language. Different
gestures and moves or
different
non-verbal
communications may be interpreted
differently across
cultures.
Interpersonal
Communication
Interpersonal
Communication is the communication between two people
in an organization. Before
communication
can take place, a purpose,
expressed as a message to be conveyed,
must exist. It passes
between
a source (the sender) and a
receiver. The message is converted to
symbolic form (called
encoding)
and
passed by way of some medium
(channel) to the receiver, who
retranslates the sender's message
(called
decoding).
The result is transfer of
meaning from one person to
another. This is the process of
interpersonal
communication.
Effective
and Ineffective Interpersonal
Communication
Following
are some of the characteristics of
effective interpersonal communication:
·
Intended
to help the employee rather than
discourage him or her
·
Specific
to the situation or the need of the
employee
·
Useful
for correcting the situation or suitable to the
situation.
Following
are some of the characteristics of
ineffective interpersonal communication:
·
Intend
to belittle employee.
·
General.
·
Untimely.
Effective
feedback
Following
are the suggestions that can
help managers be more effective in
providing feedback:
·
Intention
of sender
Effective
feedback is when feedback is to improve
the employee's performance not a
personal attack on the
employee.
·
Focus
on specific behavior
97
Organizational
Psychology (PSY510)
VU
Effective
feedback intends to focus on specific
behavior of the employees that
need to be addressed and
is
not
general.
·
Descriptive
Effective
feedback tells the employee what he or
she has done in objective terms rather
than presenting a
value
judgment.
·
Useful
Effective
feedback helps the employee to
improve performance and is
useful for him or her
and the
organization
as well.
·
Timely
Effective
feedback is given at the right
time.
·
Employee
must be ready to receive
it
In
order for the feedback to be effective,
employees must be willing to
receive it.
·
Clear
Feedback
should be unambiguous.
·
Valid
Feedback
to be effective needs to be valid and
correct, and free from
biases.
Other
Variable Effecting Interpersonal
Communication
Some
other variables also effect interposal
communication, such as: Trust;
expectations; values;
status;
compatibility.
If the employees do not trust the boss or
his judgment, the communication is likely to
be
ineffective.
All other variables mentioned
above also effect interpersonal
communication.
REFERENCES
·
Mejia,
Gomez. Balkin, David &
Cardy, Rober. (2006). Managing Human
Resources (Fourth
Edition).
India:
Dorling Kidersley Pvt. Ltd.,
licensee of Pearson Education in South
Asia.
·
Luthans,
Fred. (2005). Organizational Behaviour (Tenth
Edition). United States:
McGraw Hill Irwin.
·
Robbins,
P., Stephen. (1996). Organizational
Behaviour (Seventh Edition). India:
Prentice Hall, Delhi.
·
Huczynski,
Andrzej & Buchanan, David.
(1991). Organizational Behaviour: An Introductory
Text
(Second
Edition). Prentice Hall. New
York.
·
Moorhead,
Gregory & Griffin, Ricky. (2001).
Organizational Behaviour (First Edition).
A.I.T.B.S.
Publishers
& Distributors. Delhi.
·
Management
Information Systems. Retrieved
from:
http://en.wikipedia.org/wiki/Management_Information_Systems
FURTHER
READING
·
About
Chestar Barnard.
http://en.wikipedia.org/wiki/Chester_Barnard
·
Organisations@Onepine:
www.onepine.info/pbarnard.htm
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