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Introduction
to Broadcasting MCM
411
VU
LESSON
22
REVISION
Why to
broadcast?
The
foremost thing coming to
mind is why it is so essential to
broadcast something.
Well,
growth
in the size of societies
requires some mechanism to
keep people informed about
a
number
of developments taking place
around them to make their
life organized, smooth and
at
times,
to relieve them of their
routine anxieties. Such
rapid communication helps
societies to
improve
their quality of life as
well.
Invention
of Radio:
·
Discovering
radio waves (1864) An
amazing piece of
math's
·
Marconi's
first wireless signal (1893)
Three dots that made
history
·
The
first transatlantic radio
message (1901) Cornwall to
St. John's
·
Alum
Bay, Isle of Wight (1897)
Marconi's first wireless
station
CLASSIFICATION
OF PROGRAMS:
Almost
all the leading broadcasting
houses have put their
presentations in these
distinct
categories
namely:
·
News
·
Current
Affairs
·
Programming
CURRENT
AFFAIRS:
·
Talk
Shows
·
Discussions
·
Interviews
·
Seminars
·
Live
Shows
OUTDOOR
BROADCASTING:
·
VIP
Movement
·
Suddenly
Assigned Events
·
Collecting
Reactions
·
Road
Shows
·
Regular
Public Events
CURTAIN
RAISERS:
·
Political
·
Financial
·
Sports
·
Academics
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Introduction
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411
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RADIO
FEATURE
·
Personality
Features
·
Features
on PLACES
·
Features
on Events
·
Occasional
Radio Features
MUSICAL
PROGRAMS:
·
Classical
music
·
Semi
classical music
·
Light
and Film music
·
Folk
Music
·
National
songs/ Arifana Kalam/
Qawwalies
·
Popular
Music
·
Musical
Conferences
RADIO
DOCUMENTARY:
·
Narrative
·
Musical
·
Dramatized
·
Insertions
DISC
JOCKEY
The
radio program production
knows no limit. After having
produced items of news,
current
affairs,
outdoor, dramas, features,
interviews, music and
documentaries there still
remain
desire
and room to do yet more.
Radio produces almost on
daily basis a range of
programs
other
than the ones mentioned
just above, usually labeled
as disc jockeys. The need of
such
programs
was felt when most
radio stations decided to be on
air for round the
clock or more
than
half the day. Earlier
when the radio transmission
was meant for limited
hours of a day, the
length
of radio program was also
limited. There was little
variety in the nature of
programs. But
by
going on air for longer
spells of time, and with
the involvement of commercial
activities, the
radio
stations felt a pressure to
devise programs which must
fill the time
appropriately
VOICE
IN BROADCASTING:
Speech:
·
Accent
·
Loudness
·
Stress
·
Stretch
·
Pauses
NOISE:
In
a common way noise refers to
sounds and voices. But in
communication it means
altogether
different. Anything, in any
form, which distorts or
hampers true meanings of
a
message,
is understood as noise. If we talk in
general, we notice that more
than often a
message
does not reach the
receiver the way it is
intended by the sender, that
is, it loses a
part
of meaning, or the whole
meaning, some where in the
way. This situation
frequently
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Introduction
to Broadcasting MCM
411
VU
results
in creating misunderstandings between
the sender/ broadcaster and
the receiver/
listener.
·
Physical
Barriers
·
Psychological
barriers
·
Semantics
RADIO
STUDIO:
A
studio is a primary requirement of a
broadcasting house. It is a room-like
structure from
outside
but from inside it is
different. The first thing
which makes it diverse is
the special
treatment
given to its walls which
are covered with a variety
of substances to ensure that
no
sound
passes through them. That is
why they are called
sound-proof. To make sure
that no
sound
is produced even if some one
is walking on the floor of
the studio, special
leather
covering,
or a carpet is put on it.
The doors are so tightly
closed that any sound
produced
outside
is not heard inside.
Studios
are fitted with proper
microphones, recoding system,
lights and booths for
producers
to
control recordings or
transmissions.
Here
below are details of
different forms of frequently
used studios:
·
News
Studio
·
Music
Studio
·
Drama
studio
·
VIP
Studio
·
Studio
for Talk Shows
RADIO
DRAMA:
History
of Drama
Radio
Techniques
Ethics
Playwrights
Script
Special
effects
ADVERTISEMENT
Income
Generation
The
Money, the Entertainment
the Revolution
Advertisers'
Approach
Types
of Ads
Insertion
Orders
Sponsors
a new marriage of
convenience
FM
A New Generation in
Broadcasting
Advantages
& Disadvantages
FM
Broadcasting Products
Handling
the Broadcast
51
Introduction
to Broadcasting MCM
411
VU
MICROPHONE
from
human voice to electrical
pulse
·
Amplifier
·
Modulator
·
Transmitter
Writing
Script for Radio
Broadcast:
NEWS
Script
-
Proper language (understood by
most listeners)
-
Simple words (at times
difficult to find)
-
Small sentences
-
No jarring / jumbling
-
Paragraphing
-
Slugs
-
Ethics
-
Legal
-
Proper terminology in IR...proper
references
Script
for Interviews
Like
news, you can't afford a
mistake of names, background,
reference and the subject
matter
while
interviewing a person. The
only safety is you first
write down a script carrying
questions
and
all the references about
the interviewee. In panel
interviews sometimes
supplementary
questions
have to be scripted as other
are putting questions in
real time. Normal practice
is to
employ
people who should conduct
research work on a topic or
the personality
before
questions
are constructed. Some
station engage top ranking
researchers for this
purpose. All
this
exercise aims at making
interviews one of the most
attractive piece of broadcast. If
you
have
to hold an interview of a celebrity
from the showbiz, it is
pertinent to know a great
deal
about
the achievements of the star
and then set questions. It
is a poor show on part of
a
broadcasting
house, or the interviewer, to
ask a celebrity to narrate
his/her achievements.
Script
for Talk Shows /
Discussions
The
opening remarks about the
topic and the necessity to
run a program, introduction of
the
participants
and the questions are
all lying on the table as a
script to begin a program.
At
times
some lines are so hard
and fast, that the
anchorperson has to rehearse
them well
before
the time. But much of
the talk shows is the
same as in the programs like
interviews.
The
anchorperson of talk shows
must be equipped with
information related to the
person or
the
topic. For example if the
discussion is to take place on
globalization of economy,
the
compere
must be familiar with the
concepts of free market
economy, the various rounds
of the
World
trade Organization to up date
various provisions for the
global trade, and at the
top of it,
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Introduction
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VU
country's
position on certain developments in
the world trade, reaction of
the business
community
and the possible amendments
which may remove obstacles
in a smooth
international
trade. From here on the
discussion must start to
find new ideas on
various
aspects
of the top under discussion.
If this is not done this
way, then the program
would be
repeating
things which are already in
the knowledge of
listeners.
Script
for Documentaries & Radio
Features
For
all documentaries and radio
features, a script must be
ready before other
formalities are
fulfilled.
In documentaries the script
may carry historical data as
well. One thing which
must be
taken
care of is the choice of
words which should be simple
and understood by
common
people
without much
botheration.
Script
for Live Shows
Though
it seems, the talent is
saying something off the
cuff, it is not so. All
one is saying at the
mike
in front of a huge gatherings
like the live-shows, or
awards giving ceremonies, is
not only
strictly
scripted but properly
rehearsed for one can't
afford to slip and cause
embarrassment to
the
producer and the station
when VIPS and other
bigwigs are around.
Script
for Disc Jockeys
All
Programs children, women,
forces, farmers, light-talk,
film songs-based,
announcements,
messages
etc. are not without
scripts. Since these
programs carry a fair amount
of talking,
pieces
of advice, jokes, what to do
and what not and
ordinary statements/announcements,
the
talents
need a copy of script. Even
a shift announcer is given a
script to make
announcements
for
the programs and news
bulletins to follow. The
same script is also held by
the producers to
make
sure that a program goes
according to the
script.
Script
for Dramas
Needless
is to say that a drama needs
a script; it has to be. In
fact there is no concept of
a
radio
play without a script. Not
only a formal script is
required to produce a drama,
the drama
script
is so frequently punctuated with
marks like cues and
cautions; pauses, loud
speech,
whisper,
snobbish and the background
musical effects.
These
are the scripts, which
are not only rehearsed
for hours but sometimes
for days; to the
satisfaction
of the director before
recordings begin. The
following point should be
kept in mind
while
dealing with a script for
dramas:
·
One-liner
·
Few
Characters
·
Brief
lines
·
All
sound effects mentioned
(radio script)
53
Introduction
to Broadcasting MCM
411
VU
·
Story
sequence well defined and
easy to understand
·
Turning
points fully
emphasized
INTERACTIVE
BROADCASTING
Interactive
means getting a reaction of an
action. In the terminology of
broadcasting it refers to
asking
something from a broadcaster/guest
speaker and getting a quick
reply.
·
Online
·
E-mails
·
Interviews
·
Views
in News
Internet
radio
Very
drastic change is on its way
in distance-listening which is likely to
shake up the whole
present
day structure and nature of
broadcasting; the internet
radio stations. There
are
already
many, though their
penetration is not much but
with the type of
technologies available
in
multimedia, this broadcasting
style is likely to take the
world by storm.
Pod-casting
Pod-casting
should not sound strange if
you are a Netizen. This is
creating your own
radio
station
on the net with almost
negligible cost- on software
and little arrangement on
what you
intend
to broadcast. And no license taxes or
checks applicable so far. It
seems a fun at
present,
tomorrow it will involve a
commercial interest and by
any business yardstick, will
be a
formal
way of broadcasting.
At
present you only need to
posses ample knowledge of
RSS (Really Simple
Syndication) files
which
is a format which helps in
making programs which you
could allow your
subscribers/
friends
to access on your website. An
added knowledge on MP3 format
will be a great help
also.
These two types of audio
files do the whole business
for you to run a
broadcasting
facility
on the Net.
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