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Feature
and Column Writing MCM 514
VU
LESSON
22
TYPES
OF COLUMNS
There
are divergent types of columns owing to
the subject variation.
It
is said "Columns, like news
stories, may fit into
several pigeonholes at the same
time."
1.
Reporting-in-Depth Columns
Background,
perspective, and interpretation are given
to various happenings, usually already
presented in
hard
news. In these columns, current
news events are related to
the past and also to the
future.
2.
"I Think" or Opinionated
Columns
Either
because of extensive training,
long time observations, or sheer
lack of modesty, Columnists
set
themselves
up as experts and then expound their
opinions for the general public.
They try to
compensate
in
heat for what they cannot
provide in light.
3.
Gossip Columns
Everybody
likes to learn a juicy bit
of gossip. One whole field
of column writing is built on
this
characteristic.
Such a column contains little except
its unquestionably titillating
value; this needs not
be
the
writer's exclusive domain.
The uncovering of a government
scandal may have profound
(and
beneficial)
ramifications. No daily newspaper
carries a gossip column and
its natural habit is the
film
magazine,
which flourishes on gossip,
some malicious, some
harmless but unquestionably
titillating.
4.
Humorous Columns
Columnist
tries to find the humorous aspects in
life to amuse readers.
Sometimes, these spotlight an
event
more
clearly than thousands of words of
expounding and explaining. Many
papers still shy of
having
regular
daily humorous column. Columns are
much liked, which contain
some satirical
comments.
Many
papers still shy of having
regular daily humorous column.
However these columns are
much liked,
which
contain some satirical
comments.
5.
Essay Columns
Just
as nature and colour editorials have appeal
for many a metropolitan
daily editor, so the
columnist,
who
arouses a similar nostalgia and
mood in his writing,
attracts attention. These
require perceptiveness
or
possibly just and
overpowering interest in people. All authors do
not possess this.
This
type of column is rare
today. Students of English
literature will recognize the essay
columns of
Joseph
Chesterton and A.A. Mime. As an
essay, it has style. Its
range is unlimited but it must
stick to one
rigid
rule-it must never be
deductive or dull.
6.
Personality Diary Columns
The
Diary columns come from
public figures, who are
talking about their
interesting incidents
with
others.
7.
How- to-do or Advice
Columns
These
educate the readers, as there is a gentle
instruction written in such a
way as not to appear to be
a
lesson.
These columns usually appear on
magazine and daily
pages.
8.
Sports Column
There
was a time when some
leading newspapers had their
daily sports columns, but
this is getting to be
rarer
these days. However,
event-based article-cum-columns are
there. Some newspapers try to
make-up
for
the dearth this way. Perhaps it is
still a field less
trodden.
9.
Question and Answer
Column
This
column comes in various
colours. It could be a medical
column in which a qualified
doctor answers
86
Feature
and Column Writing MCM 514
VU
queries
on health. It could be a sober
column in which readers ask
questions about their personal
problems
and get appropriate answers depending on
whether the questions are plain,
plain silly or
serious.
Under
this style of column-writing, a
columnist gives a question
and then answers it. By
this style, a
columnist
makes the columns easy to understand and
intelligible even to the general readers.
This style of
writing
a column gives ample opportunities to the
columnist to raise questions of national
and paramount
importance
and then answers them in easy and
understandable style and language. In this
way, a good
columnist
paves the way for
instruction, teaching and improving
educational values and standard of
the
general
masses in an effective
way.
11.
Standard Column
This
type of column handles
editorial subjects of lesser
importance and deals with
each in a paragraph or
two.
They are unsigned and are
frequently the work of two or more
members of the editorial
staff.
Outstanding
columns in this category are
`Topics of the Times" in the New
York Times.
12.
Political columns
These
are an extension of the Standard Column,
but it is considered of very serious
nature. This is
especially
done in pursuance of the Editorial policy
of the newspaper, and these are
considered to be one
of
the most-read columns.
13.
The Middle Column
The
`middle' is so-called because it occupies
a position on the editorial page between
the main article and
the
standard column. Its sole
purpose is to lighten what
could otherwise be serious
reading, which an
editorial
page normally is and is expected to be.
It is generally humorous and in any event
it should be
entertaining
and is usually written in a lighter
vein. In length it is about
500 words and the more off-
beat
it
is the better.
14.
The Hodge-Podge
Column
Here
the columnist presents to his
reader a Hodge Podge of
stuff a little or no consequence on
the
principle
that variety is not only the
spice of life but a sure
formula to catch reader's
interest.
15.
Editorial Column
It
is properly called the signed editorial
column. In it we find what
resembles an editorial in form,
but an
editorial
so palpably personal that it is a cross
between an editorial and a column. When
an editor writes a
piece
under his own name he is
trying to lay his prestige on the
line.
These
do not necessarily depend on humorous elements
only. They are and
can be handled efficiently
by
the
experienced and stylish writer of
columns. Its demands are
different than the other forms of
columns.
In
it are included one's personal
views and opinions on any subject or
topic in the world like an
editorial
in
any style.
16.
Specialized Columns
These
types of columns are generally limited
and confined to a single subject or
topic, with the
underlying
purpose
to render better and detailed service to the subject
or topic under study and
examination. It may
be
confined to a single department of life
or learning. Specialized Columns are arranged in
accordance
with
the circumstances. Under specialized columns
are included the columns like,
"Legal Column".
"Religious
or Deeni Column", `Astrology' or
Palmistry Column", `Sports Columns",
"Fashion Column",
Medical
Column", "Women's Column", `Students,
Laborers" or Children Column". In the
specialized
Columns,
there is simplicity of language and style
and no literary tastes are
added unnecessarily, nor do
they
reflect any personal or individual
trends. Specialized Columns can be called
"Professional
Columns".
17.
Miscellaneous Columns
These
mainly comprise of commentary and criticism on
books, Criticism columns on films and
theatre,
columns
on performance in sports, columns on the study of the
impending and actual changes in
the
different
walks of life etc.
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Feature
and Column Writing MCM 514
VU
18.
Literary Columns
Today,
we notice a good number of columns on the
national and foreign literature and
literary trends,
literary
and educational problems, columns on literary
congresses held in and
outside the country.
These
usually
serve to convey a detailed
report and the activities taking place on
the national as well as the
international
arena. They also serve the
purpose of explanation and explication
and thus manage to
enrich
and
enlighten the reader about the
coming changes in literary
tastes and upsurge of
certain literary
movements
in the world.
In
a sense all these, in
essence, are opinion pieces,
as are editorials, theatre, film,
art and music
criticisms.
It
is not every reporter who
can aspire to be humorous columnists, an
art critic or a sports
commentator.
From
each a certain amount of expertise is
called for, the critic, in the
first place, must have credibility.
In
other
words, he must have a wider knowledge of
life and letters. The narrow specialist
may have
credibility
but it is the specialist generalist who
will have the audience. To review any
piece of creative
work,
the reviewer must not only
be aware of the artist's own
past work, but must be
able to judge it in
the
context of other works of the
same genre either of his
contemporaries or his predecessors
or
preferably
both.
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