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Lesson
41
NEGOTIATION
AND LISTENING
A
Use of
Power
·
A
person who has
power, particularly over the allocation
and use of resources, must
be willing and
able
to use that power to make
decisions and take action. If they
refuse, or are unable to do
this
conflict
will arise because processes
that are essential to the
running of the workplace do not
take
place.
·
Don't
depend solely on your workplace power
source or your personal
power, develop strategies
that
achieve results. Use your
communication skills to present your
ideas without
producing
conflict.
·
Five-step
approach to negotiation
·
Negotiating
is a process in which two or
more people (or parties)
with common or conflict
interests
decide on a specific issue or
business transaction. This
may at times produce win-win,
win-
lose-lose-win
or lose-lose outcome.
·
The
five-step approach is more suited to a
situation where the issue is more
important than the
relationship:
for example, it is appropriate for
purchasing a car but not
for resolving a crises
with
your
partner. These five stages
of the negotiation process are
shows in figure 8.4.
Plan
for Negotiation
·
Careful
and thoughtful planning is
essential before you negotiate. First,
create a set of clear
objectives
to steer you towards the
results you want. Prepared
objectives allow you to
progress
through
the five stages of negotiation.
Think about how your objective
can be achieved.
Gather
information that helps
you:
·
Give
the other party relevant
information
·
Make
sure that this information is
accurate and objective
·
Develop
and maintain good relationships with the
other party
·
Consider
the other party's point of
view.
·
Organize
all the relevant information as this provides the
ideal starting-point for
your discussion.
Plan
your approach and the
sequence of issues you wish
to raise.
·
Assess
the other party's
objectives.
·
Identify
links and common ground. Anticipate the
party's likely response to
each of your issues,
and
prepare answers.
·
Discuss
·
Set
the communication climate by exchanging
greetings;
·
aim
to establish trust and
confidence.
·
By
being sociable you are able
to establish a tension-free
atmosphere.
·
Review
proceedings leading up to the
meeting.
·
Iron
out any differences in
`facts' before you start to
negotiate.
·
Confirm
both parties' broad objectives
and feelings.
·
Listen
carefully. Identify areas of agreement
and try to establish some
rapport with the other
party.
·
Your
intention is to establish common ground
before moving into areas of
difference.
·
Propose
·
Define
the issues and specify in detail what
you wish to resolve.,
·
link
issues to the other party's
objectives and focus on
interests rather than
position.
·
Detail
with one issue at a
time.
·
Try
to keep to the point and
avoid generalizing,
·
paraphrase
their message to check that
you understanding it correctly.
·
summaries
the content, ideas and feelings being
communicated.
·
Negotiate
the Issue
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·
Start
by asking for what you want,
but accept that your
goals may have to be
modified or
compromised.
·
collaborate
your intention with the
other party to produce a solution
that is satisfactory to
both.
Remember
the phrase: `if... then....'.
separate the people from the
issue.
·
Try
to generate as many options as
possible this gives both
parties room to negotiate a
solution.
·
Throughout
the discussion keep summarizing the
points to confirm understanding,
particularly
when
complex issues are
involved.
·
Take
the time to confirm what you have
negotiated so far. Unless agreement is
fully understood by
both
parties, the settlement may
not last.
·
Confirm
·
Once
the agreement is concluded, confirm
that each party is committed to
it.
·
·
The
five-step approach to negotiation will
help you negotiate more
effectively.
·
Good
negotiation strategies enable
you to solve the problem in
such a way that both
parties win.
Clearly
state your needs and
goals as you negotiate and
listen to those expressed by the other
party.
·
allows
each party to evaluate the other's needs
and goals and the areas of
common interest. People
who
negotiate honestly treat one another as
equals. Another approach to negotiating
is principled
bargaining.
1.
It should be a wise agreement, if
possible.
2.
It should be efficient.
.
.
Principled
Bargaining
·
Fisher
and Ury (1991) developed a
concept known as principled bargaining.
This works well when
a
group of stakeholders have a common
interest.
·
An
acknowledgement to work together for
mutual outcomes is the essence of the
principled
bargaining
approach:
·
it
acknowledges the Australian ethic of a `fair go'.
Everyone is treated equitably. In Fisher
and Ury's
view,
each negotiated agreement should satisfy
the following three criteria.
·
1.
It should a wise agreement,if
possible.
·
2
It should be efficient
·
3
It should improve,or at least not
damage,relationship
·
The
principled negotiation method takes time,
energy and commitment.
To
implement the principled negotiation method
you need to:
·
Their
method has four
elements
People
to
separate the people from the
problem
·
Interest
to
focus on interest rather than the
position
·
Option
to
generate a range of possibilities before
choosing one
·
Criteria
to
ensure that results are
based on some objective
·
standard
To
implement the principled
negotiation method
you need to:
·
·
State
your case clearly and
persuasively
·
Organize
your facts well
·
Be
aware of the timing and
speed of the talks
·
Assess
the others needs
properly
·
Be
sensitive to those
needs
Not
be unduly worried by
conflict
Be
committed to a win-win philosophy
Have
patience
Some
time you settle less than
your goal
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BATNA
stands
for the `best alternative to a negotiated
agreement.' If the person you
are negotiating with is
your
manager or supervisor you
may have WATNA.
WATNA
stand
for `worst alternative to a negotiated
agreement
If
the other
person has the legitimate
power, or if
you want to the relationship to continue as it
is, you
may
have to settle
for less than
your preferred outcome. You
might have to modify your
goal to maintain
the
relationship, especially
if the other person is your
boss.
Sometimes your goal may be
unrealistic and
you
have to modify it to make it
more realistic. You may
even decide
not to negotiate if you
feel that this
will
not achieve something
better.
By
identifying the BATNA and WATNA,
you are exploring the
alternatives available if negotiation is
not
possible.
Rather than accept an
unsatisfactory outcome you
can say no to
negotiation.
Problem
solving by
negotiating...................
Problem
solving by negotiation is dealt with by a
team or group of people who
already have a
working
relationship
and want to solve a work-related problem.
The six-step approach to
problem solving by
negotiation
will succeed only if the relationship is
important to both parties
and if they have a
genuine
desire
to solve the problem rather than to
win (see This
8.4)
Negotiating
methods......................
In
the negotiating process, the parties
involved may choose one of
five different negotiation
methods. A
skilful
negotiator is able to identify them
and recognize which one is
being used by the other
person.
1.
Compromise
2.
collaboration
3.
competition
4.
accommodation
5.
withdrawal
or avoidance
Compromise
means
to settle differences through
concessions made by one or
both parties. A
compromise
usually
produces win-win or win-lose results.
When the settlement meets the
needs and goals of both
parties
(win-win),
both are satisfied with the
outcome. When the solution
meets the needs and goals of
only one
party
(win-lose), the other party is
dissatisfied with the outcome
(see figure 8.5)
Collaboration
involves people
cooperating to produce a solution
satisfactory to both parties
(win-win). It
improves
personal relationships and allow the
exploration of new ideas.
Permanent solutions and
commitment
to them can be achieved this way. On the
other hand, it is time-consuming
and demands good
negotiating
skills on each side.
Competition
often
leads to one party gaining advantage
over the other, if it can
negotiate at the expense of
the
other's needs. Since the competitive
approach usually produces a win-lose
result, it is bad for
personal
relationships.
The solution is likely to be temporary as
there is no commitment from the losing
party, so the
problem
will occur again. It also
leaves the losing side in a difficult
situation.
Accommodation
means
that only one party is
willing to oblige or adapt to
meet the needs of the other.
It
produces
a win-lose outcome. However, this method is
useful for negotiating on minor
matters. The result
can
go on e way or the other. It is suitable
if the accommodating party does
not really care about the
loss.
However,
the negotiating parties may not
bother to look for creative
solutions. With this negotiations
method,
points of view are easily
swayed.
Withdrawal
(avoidance) is a negotiation method
that makes both parties
lose, because one party
retracts
their
point of view or backs away
form the situation. This solution.
Such dissatisfaction may
lead to conflict
in
the future.
The
choices you make are
influenced by the context in which you
negotiate and by your range
of personal
communication
and negotiation
skills.
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Skills
in conflict resolution and
negotiation...............
In
your organization several negotiating
styles and strategies are
likely to be demonstrated. Some
achieve
acceptable
responses, others hinder
negotiation and conflict resolution.
Some solutions may be simple
and
practical.
Others may be complex and difficult
and may even require
attitude changes and
commitment
from
each party.
Negotiation
involves a range of positions by both
parties. You might change
the other party's
position,
change
your own position, or arrive at a
compromise. Clearly define
your own objectives as well
as the
other
party's. This places you in a better
position to understand what is
happening.
Figure
8.5 shows how each
negotiation method affect relationships
and the achievement of goals. It
also
matches
each method with the most
likely conflict resolution
strategy. Once you
understand them all
you
are
in a position to decide which
one is suited to a situation
and your intended
result.
Negotiation
based on empathy for the
other party establishes a climate
where both parties can
communicate
easily.
By contrast, confrontation leads to
disputes and extreme positions.
Check to see that covers the
full
list
of items to be negotiated.
Focus
on the problem, not individual
personalities. Ask questions to
check that you understand
the other
side's
expectation and position. Avoid
aggression. Use your
assertive communication skills. Listen
carefully
to
the other party.
Establish
the criteria that will make a
realistic solution acceptable to
both parties. This may
involve several
options.
Successful negotiation develops
these options into a plan of
action.
Listening
·
Difference
between hearing and
listening
·
Hearing
is a physical process. The
ear receive stimuli or
sensations and transmit them to
brain
·
Listening
refers to the interpretive process
that takes place when we
hear something. When
we
listen,
tore ,classify and label
information
·
Listening
is the most important of all the
communication skills. Upon awakening we
listen to
people,
friends around us. Wherever we go, we
listen to something. We spend most of
our time
engaged
in listening. Listening occupies more
time than any other
communication.
What
is exactly listening
·
Listening
is an active process of receiving aural
stimulus. Listening is an active rather
than a passive
process.
·
Listening
does not just happen we
must make it happen.
·
A
great time is spent listening and
talking listening serve two
purposes
in its process
·
1
As the sender of the message, listening to
your receiver tells you
how the other person
has
interpreted
your message
·
2
As the receiver of a message listening to the
other person allows you to
understand their
meaning
·
Purpose
of listening
·
serves
a number of important purposes. It
enables the listener to check on the
accuracy of
understanding
what the speaker said. Besides, the
listener expresses acceptance of
speaker's
feelings.
Most important of all, listening provides a
chance to the speaker to explore his or
her
feelings
and thoughts further.
·
A
variety of listening skills can be
learned and developed with
practice The following
skills are
worth
practicing
·
Attending
listening
·
Encouraging
listening
·
Reflecting
listening
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·
Active
listening
·
In
attending listening you focus on speaker
by giving them your physical
attention you use
whole
body,eye
contact posture personal
space in short complete
feedback
·
Encouraging
listening
·
It
invites speaker to say more
without pressuring them to disclose
their feelings or though it is
their
choice
·
Minimal
and brief responses
·
Brief
spoken responses let speaker
know you are lisening and
encourage them to talk
Pause
Brief
pause allows speaker time to
consider reflect and decide whether to
continue speaking Allow
silence
Use
encouraging question (5w)
Reflecting
listening
Restate
the speakers feeling and contents it
shows the other person you
understand
Active
Listening
An
active listener has empathy
with the speaker that shows
that you understand the
issue from other
person
point of view
Feedback
is the the connecting continuing or completing
link
Faults
in listening
Remember
that every sound or voice
that we receive cannot be termed as
listening.
There
are certain occasions when
you receive some certain
sound stimulus but you do
not understand it
because
your attention is towards
something else.
In
such cases, we say that
you heard something but
you did not listen to
anything.
Moreover
there are certain other
factors which bar our
proper listening.
An
average person remembers
only half
of what is
said during a 10-minute conversation and forgets
half
of that within 48 hours.
Studies
agree that listening efficiency is no
better than 28 to 30 percent. Following are
the causes of
listening
pit falls:
Prejudice
All
of us have personal opinions, attitudes,
or beliefs about certain things. When we
listen to a
speaker
who is contrary to our ideas, we cannot
maintain attention. As a result we do not
listen to
whatever
he says. We should give a
chance to the speaker to finish
his message. Later, we
can
agree
or disagree.
Distraction
Not
only the verbal messages but
also the nonverbal cues of the
speaker affect our listening. Actually,
the
entire
physical environment affects listening.
Among the negative factors
are noisy fan, poor
light,
distracting
background music, bang of a horn,
extreme weather. Among the
speaker's nonverbal cues
are
his
clothes, his voice quality,
his wearing of a certain perfume,
reek of sweat, excessive
gestures, etc.
·
Semantic
barrier
Meaning
of words also create problem
in listening, as meaning of words vary
from person to person
influenced
by feelings, attitudes, prejudices
and biases. Sometimes the
way a speaker utters a word
annoys
us.
Preshrinking
The
average thinking capacity of a
person is up to 800 words
per minute while the average
speaker utters 80
to
160 words per minute. This
difference sometimes make listeners
deviate from the speaker's
words and
they
shift to something else. On the
other hand people fill this gap by
premature evaluation of what they
are
listening
to. They arrive at the concluding thought
quickly. This premature evaluation
poses us our effective
listening
is impaired.
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·
.Borden
or lack of interest
·
Listener's
dislike of speaker
·
desire
to change rather then accept
the speaker
·
Tendency
to make early
conclusion
·
Intrusion
of listeners' own values or
attitude
·
Listener's
opinion that the speaker
lacks credibilityWays to improve
listening
(1)
Be
prepared. By knowing the speaker
and the topic
beforehand
you can prepare yourself
for
better
understanding of the topic.
(2)
Show
positive attitude. Don't make
premature assumptions
before
listening to a certain
speaker.
Always be ready to
learn
new ideas or facts that
you are not aware
of.
(3)
Listen
to learn, not to refute. While listening,
try to
understand
the points. Don't let them
mix
up with your
biases
before you have listened and
evaluated the message.
(4)
Concentrate.
Pay attention to what is said.
You know that everything
that is said has a
special
meaning
in a certain
context.
Out of the context it may be
misunderstood.
(5)
Jot
down notes. If possible,
take down main ideas.
These notes will help
you a lot later on.
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