Total
Quality Management
MGT510
VU
Lesson
# 09
WTO,
SHIFTING FOCUS OF CORPORATE
CULTURE AND ORGANIZATIONAL
MODEL
OF
MANAGEMENT
WTO
(in 20XX)
The
Shifting Focus of Corporate
Culture
From
To
Thinking
Global
Being
Global
Focus
on Local Market
Focus
on Global Market
MNC
in manufacturing
MNC
in Services
Antagonistic
towards Rivals
Collaboration
with Rivals
Work
with Hands
Work
with 3H & H3
Upgrade
Technology
Upgrade
People
Focus
on Process Quality
Focus
on Design Quality
Mass
Mindset
Lean
and Me Mindset
Manage
by Control
Manage
by Commitment
Individual
Values
Shared
Values
32
Total
Quality Management
MGT510
VU
Organizational
Models for
Management
Mechanistic
Organism
TQ
Cultural
Dimension
Model
Model
Model
Model
Goal
Organizational
Organizational
Long-term
survival
Meet
individual needs;
efficiency
and
survival
human
development
performance
Definition
of
Conformance
to
Customer
Satisfying
or
Constituent
satisfaction
quality
standards
satisfaction
delighting
the
customer
Role/nature
of
Objective;
Objective;
Blurred
organization
Enacted/boundaries
environment
outside
boundary inside boundary and
environmental
defined
through
boundaries
relationships
Role
of
Coordinate
and
Coordinate
and
Focus
on
Coordinate
and mediate
management
provide
visible
provide
improvement
and
negotiations
control
invisible
control
creating
a system
by
creating
that
can produce
vision
quality
outcomes
Structural
Chain
of
Process
flow
Horizontal
processes
Mutual
adjustment in
rationality
command
(horizontal
and
beginning
with
any
direction
(vertical)
vertical)
suppliers
and ending
Political
rationality
Technical
Organizational
with
customers and
rationality
rationality
supported
by teams
Philosophy
Stability
is
Change
and
Change,
continuous
Change
and learning
toward
change valued;
learning
learning
assist
improvement,
and
are
valued in
arises
from
adaptation
learning
are
themselves
specialization
encouraged
33