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Cost
& Management Accounting
(MGT-402)
VU
LESSON
# 41
DECISION
MAKING IN MANAGEMENT ACCOUNTING
Relevant
costs and
decision-making
Relevance
is one of the key characteristics of
good management accounting
information. This
means
that management accounting
information produced for each
manager must relate to
the
decisions,
which he/she will have to
make.
Relevant
costs are the costs
that meet this requirement
of good management
accounting
information.
The Chartered Institute of Management
Accounting defines relevant
costs as:
The
costs appropriate to a specific management
decision
This
definition could be restated as `the
amount by which costs
increase and benefits decrease
as
a
direct result of a specific management
decision'. Relevant benefits are `the
amounts by which
costs
decrease and benefits increase as a
direct result of a specific management
decision'.
Before
the management of an enterprise
can make an informed
decision on any matter,
they
need
to incorporate all of the
relevant costs-which apply to the
specific decision at hand in
their
decision-making
process. To include any non-relevant
costs or to exclude any relevant costs
will
result
in management basing their
decision on misleading information
and ultimately to
poor
decisions
being taken.
Relevant
costs and benefits only deal
with the quantitative
aspects of decision. The
qualitative
aspects
of decisions are of equal
importance to the quantitative
and no decision should be
made
in
practice without full consideration
being given to both
aspects.
Identifying
relevant and non-relevant
costs
The
identification of relevant and
non-relevant costs in various decision-making
situations is
based
primarily on common sense
and the knowledge of the
decision maker of the area
in which
the
decision is being making. Armed
with these two tools
you should be able to sift
through all
the
information that is available in
respect of any decision and
extract those costs (and
benefits),
which
are appropriate to the decision at
hand.
In
identifying relevant costs
for various decisions, you
may find that some
costs not included in
the
normal accounting records of an
enterprise are relevant and
some costs included in
such
records
are non-relevant. It is important
that you and relevant
costs for decision-making,
and
while
the latter may be recorded
in the former this is not
always the case.
Accounting
records are used to record
the incidence of actual
costs and revenues as they
arise.
Decisions,
on the other hand, are
based only on the relevant
costs and benefits appropriate to
each
decision while the decision
is being made. This point is
particularly appropriate when
you
come
to examine opportunity costs
and sunk costs that
are dealt with
below.
In
practice, you may also
find that the information
presented in respect of a decision
does not
include
all the relevant costs
appropriate to the decision but
the identification of this omission
is
very
difficult unless you are
familiar with the area in
which the decision is being
made.
Incremental
costs
An
incremental cost can be defined as a
cost which is specifically incurred by
following a course
of
action and which is
avoidable if such action is not taken.
Incremental costs are, by
definition,
relevant
costs because they are
directly affected by the decision
(i.e. they will be incurred
if the
226
Cost
& Management Accounting
(MGT-402)
VU
decision
goes ahead and they
will not incurred if the
decision is scrapped). For
example, if an
enterprise
is deciding whether or not to
accept a special order for
its product, the extra
variable
costs
(i.e. number of units in
special order x variable
cost per unit) that
would be incurred in
filling
the order are an incremental
cost because they would
not be incurred if the
special order
were
to be rejected.
Non-incremental
costs
These
are costs, which will
not be affected by the decision at
hand. Non-incremental costs
are
non-relevant
costs because they are
not related to the decision
at hand (i.e.
non-incremental
costs
stay the same no matter
what decision is taken). An example of
non-incremental costs
would
be fixed costs, which by
their very nature should
not be affected by decisions (at least
in
the
short-term). If, however, a decision
gives rise to a specific
increase in fixed costs then
the
increase
in fixed costs would be an
incremental and, hence,
relevant cost. For example,
in a
decision
on whether to extend the
factory floor area of an
enterprise, the extra rent to
be
incurred
would be a relevant cost of
that decision.
Spare
capacity costs
Because
of the recent advancements in
manufacturing technology most
enterprises have greatly
increased
their efficiency and as a
result are often operating at
below full capacity.
Operating
with
spare capacity can have a
significant impact on the relevant
costs for any
short-term
production
decision the management of such an
enterprise might have to
make.
If
spare capacity exists in an
enterprise, some costs which
are generally considered
incremental
may
in fact be non-incremental and
thus, non-relevant, in the
short-term. For example, if
an
enterprise
is operating at less than full
capacity then its work force
is probably under utilized. If
it
is
the policy of the enterprise
to maintain the level of its
work force would be a
non-relevant cost
for
a decision on whether to accept or reject
a once-off special order.
The labour cost is
non-
relevant
because the wages will
have to be paid whether the
order is accepted or not. If
the
special
order involved and element of
overtime then the cost of
such overtime would of
course
be
a relevant cost (as it is an
incremental cost) for the
decision.
Two
further types of costs that
have to be considered are
opportunity costs and sunk
costs.
Opportunity
costs
An
opportunity cost is a level of
profit or benefit foregone by the
pursuit of a particular
course
of
action. In other words, it is the value
of an option, which cannot be taken as a
result of
following
a different option. For
example, if an enterprise has a
quantity of raw material in stock,
which
cost Rs. 7 per kg and it
plans to use this material in
the filling of a special
order then you
would
normally, incorporate Rs. 7
per kg as part of your cost
calculations for filling the
order. If,
however,
this quantity of material could be
resold without further
processing for Rs. 8 per
kg,
then
the opportunity cost of using
this material in the special
order is Rs. 8 per kg; by
filling the
order
you forego the Rs. 8
per kg, which was
available for a straight
sale of the material.
Opportunity
costs are, therefore, the
`real' economic costs of taking one
course of action as
opposed
to another.
In
the above decision-making situation it is
the opportunity cost which
is the relevant cost
and,
hence,
the cost which should be
incorporated into your
cost-versus-benefit analysis. It is
because
the
loss of the Rs. 8 per kg is
directly related to the
filling of the order and
the opportunity cost
is
greater than the book
cost. Opportunity costs are
relevant costs for a
decision only when
they
exceed
the costs of the same
item in the option to the
decision under consideration.
227
Cost
& Management Accounting
(MGT-402)
VU
You
may find the idea of
opportunity costs difficult to
grasp at first because they
are notional
costs,
which may never be included
in the books and records of an
enterprise. They are,
however,
relevant in certain decision-making situation
and you must bear in
mind the fact
that
they
exist when assessing any such
situations.
Sunk
cost
A
sunk cost is a cost that
the already been incurred
and cannot be altered by any
future decision.
If
sunk costs are not affected
by a decision then they must
be non-relevant costs for
decision-
making
purposes. Common examples of
sunk costs are market
research costs and
development
expenditure
incurred by enterprises in getting a
product or service ready for
sale. The final
decision
on whether to launch the
product or service would
regard these costs as `sunk'
(i.e.
irrecoverable)
and thus, not incorporate
them into the launch
decision.
Sunk
costs are the opposite of
opportunity costs in that
they are not incorporated in
the decision
making
process even though they
have already been recorded
in the books and records of
the
enterprise.
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