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VU
Information
System (CS507)
LESSON
8
What
are Systems?
A
system is a group of elements
that are integrated with the
common purpose of achieving an
objective.
Organization having
common goal for the achievement
are functionally interactive units. All
systems
have
inputs, outputs, and feedback, and
maintain a basic level of equilibrium.
For example, in the
human
body
the heart functions to support the circulatory
system, which is vital to the survival of
the entire
body.
Example
Purchase
System
A
simple example can be given of a
purchase and sales system.
In a typical purchase system
information
related
to purchase of materials is kept, for
instance,
Orders
for the purchase of various
materials
Status
of deliveries received against
specific orders
Changes
in the order quantity, time, day or
other information
Quality
inspection reports and whether they need to be
communicated to the supplier
Updated
status report of
stock
Issues
made out of the stock
All
and more of information is required to be
linked and provided in an
organized way.
8.1
Components of a system
Every
system comprises of basic
components which in a coordination
formulate a system. These
are as
follows.
·
Input
elements
The
information entered into a
system. For instance raw
data input to the computer
system.
·
Process
Any
specific treatment defined in the system
to be performed on the data entered
into the system, for
instance,
computation, analysis, application of any
model.
·
Output
elements
The
results given by the system after the
process has been performed
on the data being input to the
system.
·
Control
mechanism
Every
system is expected to generate
some sort of standardized
output. Hence actual output
needs to be
compared
with what it is supposed to generate.
This comparison of actual
with expected output is
done
with
the help of control
mechanism.
·
Feedback
system
Once
the control mechanism has
been devised, it needs to a
reporting mechanism, which
should
respond
with a corrective action, if required.
·
Objectives
We
just mentioned that a control
mechanism should compare actual
output with expected/Ideal
output.
But
before this is being done, there needs to
be a list of specific objectives which
define expected
output.
8.2
Types of Systems
·
Open
System
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VU
Information
System (CS507)
·
Closed
System
·
Open
loop System
·
Closed
loop system
Systems
Every
system that is constructed is
expected to generate some sort of
output based upon the
information
fed
into it. The output is
expected to be used to evaluate
system performance whether the
output
complies
with stated objectives of the
system and generate
instruction to change input to
improve/change
output.
In this manner the system helps in
establishing/re-defining:
·
Objectives-What
needs to be achieved
·
Control
Mechanism Output Vs.
Expected
·
Feed
back Corrective Action
Types of
System
The
first issue therefore is to define the
environment where the systems
are required to be operated and
the
second
issue is to describe the system itself.
Let us look at some
examples.
·
Book
Store
Open
system any and
everyone is allowed to view and
purchase the books available.
·
School
Library
Closed
system entry to the library is
restricted to the students
only.
Thus
in an open system we refer to the connection it has to
its environment by means of
inflows and
outflows
of resources between the environment
and organization. When we refer to a
closed system we talk
of a
system that is dependant on
internal resources and data
for decision making rather than
external
environment.
·
Example:
THE
BOOK STORE may
have:
· An
Open loop if customer
feedback is not taken for
the purchase of books for the store
OR
· A
Closed loop if Customer
feedback/interest is taken into account
when selecting the books to
be
purchased and displayed in the
store.
The
SCHOOL LIBRARY may
have:
· An
Open loop if students'
feedback is not taken for
the kind of books to be stocked in
the
library.
· A
Closed loop if students'
interest is the determinant criteria for the
kind of books that are
to
be
carried out in the
library.
For
many years the computer profession and
business have formed a partnership
which operated under
what
can be termed as open-loop
architecture. Advances in data
warehouse technology and the
Internet
have
enabled what can be termed as closed-loop
architecture for the comprehensive
usage in business of
computers.
8.3
Open Loop System
In
open-loop architecture, business
decisions made by management
have an impact in the
marketplace,
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VU
Information
System (CS507)
and
the impact of that decision is
measured only indirectly by the
company's computer systems.
For
example,
if a bank decides to raise interest
rates, the results of the decision
impact the lenders,
the
present
and future borrowers. The
results are measured
indirectly as loan applications increase
or
decrease.
Another example can be given of an
insurance company which
decides to offer a new kind
of
insurance.
The market expresses its
approval or disapproval by buying or not
buying the new
insurance
offering.
By
measuring the response within the
open-loop architecture, the marketplace
response is quantified. In
every
case of an open-loop business / computer
architecture, the impact of the corporate
decision is felt
indirectly
through the reactions of the marketplace
and is measured indirectly by the
computer systems
that
are used by the company.
Such interactions between the decision
process and the measurement
of
the
effectiveness of the decisions made
can be called an open-loop
decision environment. In an open-
loop
decision environment, there is no direct
relationship between a corporate decision
and a
consequence,
although there certainly is an indirect
relationship. A big challenge in an
open-loop
business/computer
architecture is that of measuring the
consequences of the decisions made by
the
company.
This is due to the fact is that
there is a time lag between the time the
corporate decision has
been
made and the time when the
marketplace gives its
verdict on the decision.
Another
difficulty is that in an open-loop
environment, there may be
factors other than the
decision
made
by corporate management affecting the results
achieved in the marketplace. Trying to
measure
precisely
the effect of management's decisions is an
imprecise science at best.
Trying to quantify the
impact
of management's decisions in an open-loop
environment is difficult in every
case. For Example
take
the case of a soft-drinks company. It
has no idea of the identity of
its ultimate consumer. They
deal
through
distributors who for them is the
final customer and not the
man on the street who
actually
buys
the soft drink from the retailer.
The feedback on the product,
pricing or any other matter
related
to the
product would be provided by the
distributor and not the
final consumer. Open-loop
decision
making is
for mass marketing companies.
Companies that really don't
know who their customers
are
employ
open-loop decision
making.
8.4
Closed Loop
System
Feedback
is an integral part of the closed loop
system. The corrective action as a
response to the output
requires
two other components
o Control
Mechanism Variance
Analysis
o Objectives
Predefined expected output from the
system
Closed
loop system is a system
where part of the output is
fed back to the system to
initiate control to
change
either the activities of the system or input of the
system. In a closed-loop decision
environment,
the
impact of decisions can be
measured very precisely. In a closed-loop
decision environment,
management
makes a decision, the computer system
singles out exactly to whom
the decision applies
and a
direct action is taken as a result of the
decision. The response to the action
can then be measured
on a
case-by-case basis. The
results of the management decision
can be measured quickly and
directly.
As an
example of a closed- loop
decision environment, suppose a
department store can use its
data
warehouse
to determine who has made
purchases of more than Rs.
15000 in the past year. Once
that
information
is collected, those customers
can be offered a personalized credit
card. In such a
manner,
management
can measure the effect of the decision
quickly and very
accurately.
Another
example can be given where
management selects all
customers who have shown an
interest in
James
Bond movies. The data
about such an interest, is
stored in a database. If those
customers are
offered
a new James Bond t-shirt at
a discount price, the results of the
promotion can be accurately
and
quickly
calculated.
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VU
Information
System (CS507)
With a
closed-loop decision environment, there
is the possibility of having very quick
and very accurate
feedback
on the decision process. The
ability to make this assessment is very
valuable. Let us illustrate the
usage
of the systems through an every
day example. Take any
international sports event:
Olympics, soccer,
cricket,
tennis, every event is commercialised. To
catch the interest of every
individual, highly integrated
information
systems are used. For
instance
o To
sell tickets
o To
advertise
o Sports
accessories
o To
set up a system for
commentators to extract information
for instant analysis for
viewers
o Comparative
Scores
o Projected
Scores
o Team
Performances
o Match
Performances
All of
the above requirements are
not possible without the
availability of an information system
which
serves
the information requirements of all the
interested in a timely fashion. The
system has to be
intelligent
system
capable of performing necessary
tasks and providing the
requisite output.
8.5
Attributes of an IS/CBIS
The
attributes an Information System should
have, to be worthy of being used by an
organization for
meeting
its information requirements.
Although information requirements
may vary from organization to
organization,
however common premise is quite the same
for many.
·
Efficient
Processing, including query
time
·
Large
Storage Capacity
·
Reduced
information Load
·
Cross-functional
boundaries
·
Competitive
Tool
·
Electronic
Document Management/Paper Free
environment
Let's
consider each of these one
by one.
Efficient
Processing
Every
transaction affects our
records in a number of ways. CBIS helps
in updating every change
being
triggered in
less time and with less
effort.
Large
Storage Capacity & Instant
Access
Efficient
and effective decision making requires
two aspects
Availability of processed corporate data
occurrence of every event relating to a
company affects
policy
making and implementation, thus recording
and processing of every data
results in huge amount
of
information
Instant access to right
chunk of information presented in
comprehensible format both the
above
requirements
are easy to handle when a
well structured information
system is in place.
Reduced
Information Load
With
such huge amounts of
information available, managers
can feel overloaded, hence taking
more time in
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VU
Information
System (CS507)
decision
making. CBIS/IS help to
tailor loads of information w.r.t.
every manager's requirements.
The way
information
is presented can also save
time for decision making.
Hence, report formats can be
tailored in
accordance
with the nature of problem being
faced.
Cross-Functional
Coordination
There
are various functions in an organization
that need to be
managed.
o Manufacturing
o Purchasing
o Warehousing
o Marketing
o Accounts
o Finance
o Human
Resource
In
every transaction, every department
has its own share of
responsibility. Thus uncoordinated effort by
every
department won't help in achieving the
successful completion of transaction
and meeting
commitments.
CBIS help in keeping an updated
record for easy access by
every department in an
organization.
Example
A
customer order is received by
Sales/Marketing department. Record
for customer profitability
and
recovery
pattern are also kept by
sales dept.
·
Manufacturing
requires
·
Customer
order in quantitative
terms
·
Raw
material availability for
production
·
Time
available for delivery
·
Procurement
schedule
·
Accounts require an
intimation the delivery is made along
with the sales
invoice
·
Customer
wants the status of its/his/her
order
Competitive
Tool
Businesses
invest to earn profits or for
other non-profit based
objectives. There seems no point in
pouring
in
Co.'s hard earned money on IS if they
don't add to the quality and
value of information. Hence
CBIS/IS
can
and should work to enhance the
competitive advantage for the
organization.
Paper
Free Environment
·
Information
overload enhances paper
work.
·
Maintenance of
records in hard form has
always proven to be a cumbersome
task.
·
An
IS/CBIS should be efficient enough to
properly manage of documents
electronically.
·
Customer
orders met through Virtual
Private Networks and intranets (to be
discussed later).
·
Payments
made through Electronic
payment system.
·
Report generation
and record analysis gets
convenient and easy.
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VU
Information
System (CS507)
Conclusion
Hence
an Information System / Computer Based
information system should help an
organization in
achieving
the above mentioned goals. If put
differently, an organization should not
proceed with the
implementation
of an IS unless it helps in achieving the
above goals.
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